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Carha

#awards #contest #product design

// Claire Chuniaud and Aurore Colasson

Carha

CARHA is an exclusive cosmetics brand, aimed at a female clientele, tailored to the specific needs of each customer and distributed in a concept store.

It is ultimately a premium brand, manufactured using high-quality and effective active ingredients like royal orchid and freshwater pearl powder. Each woman is unique and deserves a skincare product adapted to her skin, which is why the CARHA store makes up a tailor-made gift box including a base cream and 3 serums with active ingredients. The combination of active ingredients is selected following a skin diagnosis established thanks to a skin analysis kit and a questionnaire.

Back at home, the client pours the contents of the 3 bottles of serum into the cream base and mixes it all together. If the client wishes to buy some more of her cream, she can reuse the glass pot by simply pouring in a new dose of base cream.

The "Cosmétique à la carte" team won the 1st prize of the Entreprenariales in the Enterprising Women category with the project CARHA.

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