DESIGN FOR CREATIVE INNOVATION*

* Design pour une innovation créative

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Canailleries

#degrees/diplomas #exhibition #new eating habits

// Laure Choquet

Canailleries

Weighed down by a less-than-appetizing image of a lengthy and smelly preparation process, what solutions exist to give offal products back what they need to boost sales and consumption? Offal is, on the whole, cheaper than meat, higher in nutrition, and offers the palate a rich spread of flavors. Canailleries offers butchers a series of kits, each of which comes with a unique recipe for the preparation of liver, heart, tongue and other giblets, a nifty folding box that doubles as packaging, and a promotional display where products are sold.

Canailleries is one of 15 projects on display at Design(s), l’expo 2012.

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