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Design-driven innovation: workshops

Design-driven innovation: workshops

L’École de design’s Design Labs and the Business Strategy Department have set up student-geared workshops during the first semester of the 2012-2013 school year. Alongside industries and academic partners, these three-day, “short clips” promote design-driven innovative research in product, spatial and service design.

A short clip for a participative innovation process

During the first semester of the 2012-2013 school year, L’École de design’s Design Labs (READi, Sustainable Cities and New Eating Habits) and the Business Strategy Department have set up several student-geared workshops aimed at enriching the various Master’s programs. Based on three-day, “short clips”, these workshops focus on promoting design-driven innovative research in product, spatial and creative service design using a participative and human-centric approach.

The sessions led by Emmanuel Raillard (Service designer and Creative Innovation Methods specialist), Laurent Neyssensas and the supervising lab teams involve a small group of students and business or academic professionals. Their content sheds light on creativity tools, and enables non-designers to grasp a special design-driven approach referred to today as “design thinking.” Our students are given the invaluable opportunity to manage teams and align other trades around a single project. The scenarios resulting from these sessions are expected to get the research process underway, as well as the hunt for partnerships with schools, labs or businesses.

Post-workshop proposals

First-year Master’s students are currently involved in joint projects having taken root during the first semester workshops.

READi Design Lab and Sustainable Cities have partnered up with the Loire-Atlantique Regional Council on a Service design project. Research conducted throughout the second semester on eco-friendly tourism draws upon the added value derived from web-based possibilities and tangible options tied to products or places.

Digital Culture students are working with PSA on the design of new graphical user interfaces (GUIs) for the automotive industry, as well as on display systems and knowledge transfer with Orange Labs in Rennes.

Students in the Sustainable Cities program and those in Responsible Innovation have joined forces to do service and spatial design research for the Banque Populaire Atlantique and Dorel (devising new mobility solutions for children using a wide variety of transportation means).

From ideas to innovation and implementation

The experimental or innovative method development workshop offering a creative toolbox and team leadership skill-building is thus the first “brick” to be laid in a process that is expected to set in motion more in-depth research. Feedback from creative avenues and hypotheses contribute to longer program studies or final year projects with the goal of examining more closely the themes set forth by research labs. The other goals are a bit further out, and focus on new project incubation, as well as the added value and accessibility of research.

Jocelyne Le Bœuf
Director of Studies

For the above-mentioned projects

READi: Grégoire Cliquet, Director. Team: Laurent Neyssensas, Emmanuel Raillard, Thierry Mellerin, Matthias Rischewski, and Geoffroy Baumier

Sustainable Cities: Florent Orsoni, Director. Team: Bastien Kespern, Christine Vignaud, Isabelle Faure, Christian van Oost, and Aurélie Moyon