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China Studio #3: Feedback from the China Transcultural Design program exhibition

China Studio #3: Feedback from the China Transcultural Design program exhibition

On 13th September 2013, a year’s activity of the Master’s program was presented at the University of Shanghai in China at the inauguration of China Studio #3.  We take a look back at this annual event which brings together the key people involved in the school’s project in Shanghai.

China Studio #3: a year’s activity exhibited over a week

After 2 previous events in 2011 and 2012, the Shanghai team rallied round to prepare a complete overview of the work of the Transcultural Design China program 2012/2013, in the form of a one-week exhibition hosted by the Faculty of Fine Arts at the University of Shanghai.  The exhibition was inaugurated on 13th Septemberby Mr Wang, Dean of Fine Arts Faculty at Shanghai University, Jean-François Gendron, President of the Nantes St Nazaire CCI and Michel Michenko, President of L’École de design, before an audience of partners, students, business people and journalists.

Several types of projects were on show in a 600 m2 exhibition hall, with an elegant layout designed by the school’s creative team (Isabelle Champion and Marion Rappenne).  China Studio #3 was the perfect opportunity to show off the projects developed as part of the twenty or so business partnerships concluded during the academic year.  A wide range of subjects were thus presented as part of short- or long-term projects, ranging from a few days to several weeks of work.

Another highlight was the announcement of the oral degree defense results.  Organized the previous day, the students defended their degrees on 12th September in the premises of the University of Shanghai before a panel made up of business people, based predominantly in China.  Students from different design backgrounds including product, interactivity, spatial and (for the first time) graphic design, spent one hour outlining their academic career and professional experience, in an attempt to secure themselves the ultimate door-opener.

The MDes program in Transcultural Design, which has been based in China for five years, gives students the opportunity to spend a two-year period immersed in Chinese culture.  This helps them to push back their own boundaries for creative exploration and to experience first-hand one of the most dynamic economies on the planet.  And if that wasn’t enough, there are many opportunities to find internships then jobs in agencies or international industrial groups like Philips.

The outcome of this day was an excellent complement to the results obtained by the students in Nantes, as 22 students (the fourth class to complete the Transcultural Design China course) were awarded their degree.  Another achievement is the employment rate for this class: 60% have found employment, 85% of which in China or Hong Kong.

For the school, this event also marked:

  • The arrival of the China Studio’s new director, Aude Hazard, previously director of Alliances Françaises in Shandong
  • The partnership with the University of Shanghai
  • The quality of the exhibition has helped the school to strengthen its links with the University of Shanghai which is planning to send 5 Chinese students to France to enroll on our Master’s programs in September 2014. Furthermore, the University of Shanghai intends to set up shared programs in "design management" and "design thinking" as well as a Bachelor’s degree program for Chinese students.