Continuing education module “Running a creativity workshop” / Design Thinking
- // Continuing Education
- // Program taught in French / Program taught in English
- // En entreprise / Nantes (France)
How can you learn to organize creativity workshops? How can you create new ways of approaching your projects? How can you create group cohesion around an innovation process?
Design Thinking
Organizing a workshop on creativity is a collective process which requires preparation and techniques. This training program is intended to help you acquire this know-how in order to bring out new ideas in a team context. It draws on Design Thinking using methods and tools that enable better use of the ideas put forward by a team.
The creativity workshop uses different modes of visual representation and a transversal and anthropocentric approach in order to create user scenarios highlighting the areas of innovation. This workshop offers an original approach by combining creativity methods with methods of Design Thinking to create a creative group dynamic.
Objectives
At the end of the training program, you will be able to:
- Manage creativity in project teams
- Explore possibilities at the early stages of an innovation process
- Create group cohesion based on an innovative project
- Anticipate market developments
Learning by doing
The school has always championed project-led teaching, the aim being to apply the knowledge transmitted to the learner and to test it in the context of a real project. This immersive approach encourages the use of methods and techniques, and develops soft skills such as empathy, creativity, team work and the Maker mentality. This pedagogical method, led by a designer, gives learners the confidence to take a different approach to the innovation process and to embrace the concept of Design Thinking.
Modalités
Duration:
2 days (14 hrs)
Location:
Nantes or in-company
Forthcoming sessions:
- 10 and 11 january 2022
- 21 and 22 March 2022
- 23 and 24 May 2022
How to run a creativity workshop? Explainations by Anne Giraud, the Designer in charge of this training program (in French)
Contacts
Laura SEVO and Stéphanie LANDAIS
Continuing Education Officers
[t] +33 (0)2 51 13 50 70
[m] formation-continue@lecolededesign.com
Follow the group on Facebook or on LinkedIn
Curriculum
Exploration of the design problem
- Analysis of the design problem
- Preparing the team for the creative process
Brainstorming
- Using creative techniques and tools to produce ideas
- Analysis and organization of ideas
Production and visualization of concepts
- Creation of concepts
- Evaluation and optimization of concepts
Visualization of concepts
- Representation of concepts in user scenarios
- Making a case for the concepts
Workshop overview
- Group analysis of concepts
- Future application in the company
Admission requirements
Open to all.
The training is particularly aimed at project managers, project leaders, engineers, marketers, innovation specialists, etc.
Teaching staff
All our Design Thinking training programs are run by professional designers.
For "Running creativity workshops", the designer in question is Aline Crépeau, creativity facilitator at Les Chantiers Insolites, or Anne Giraud, designer and consultant in creativity management at La Petite Idée.
Partners
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Educational and technical terms
Pédagogie par le projet et mise en pratique des connaissances transmises à l’apprenant.
Tous les supports de formation sont fournis en papier et / ou de manière dématérialisée.
La salle de formation est équipée d’un moyen de projection (TV, vidéoprojecteur), le mobilier et les espaces d’affichage sont modulables.
Des outils propres aux techniques de créativité et de travail collaboratif sont également exploités.
Le formateur est à l’écoute des apprenants lors de la formation.
Des temps d’échanges et de questions sont prévus dans le programme de la formation.
Si besoin, vous pouvez également contacter les chargés de la formation continue au sein de L’École de design Nantes Atlantique.
Assessment and realization terms
Quiz et productions à réaliser par l’apprenant.
Vérification de son assiduité : l’accent sera mis sur sa participation constante et active, notamment dans
le cadre des études de cas pratiques, préparées et exposées par le formateur.
Funding and clearances
L’École de design Nantes Atlantique, déjà référencée au Datadock, est certifiée QUALIOPI pour ses actions de formation continue et sa VAE depuis décembre 2020.
Cette certification, rigoureuse et basée sur le Référentiel National Unique, atteste de la qualité du processus mis en œuvre par l’école permettant de se former.
Ce module de formation seul n’est pas éligible au CPF mais il est inclus dans le Parcours “Faciliter la démarche Design Thinking” qui, lui, l’est.
Le Compte Personnel de Formation vous permet d’utiliser vos droits pour financer tout ou partie de la formation.
Retrouver ici le lien vers la plateforme dédiée.
Supporting the company in the development of its design skills
// 03/11/2019
Jean-Luc Barassard, director of the Business Strategy department, explains how design is supported in companies, using the specific case of French company LIPPI
Additional links
Resources
- Télécharger la fiche pédagogique "Atelier de créativité / Design Thinking”
- Télécharger le livret d’accueil de la formation continue contenant l’ensemble des modalités pratiques
- Télécharger le calendrier 2021 de la formation continue
- Télécharger le catalogue complet de la Formation Continue - session 2021